Fifth Third Bank

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Fifth Third Bank
392 S. Indiana Avenue
Sellersburg, IN 47172
Phone: (812) 246-0982


Fifth Third Bank employs several outreach strategies to help community members, including the underserved, maneuver through the complicated world of financial services during challenging times. The Bank’s Community Affairs department regularly takes on the cause of financial literacy. In 2008, it traveled throughout the Bank’s markets to educate individuals of all ages, beginning with elementary school children with the Young Bankers Club.

The Bank’s signature financial literacy program for youth, the Young Bankers Club is taught to fifth-graders by employee volunteers. They teach a customized curriculum that meets local and state educational standards in mathematics and social studies and cover topics like the importance of saving, needs versus wants, budgeting, and managing a checking account. Young Bankers Club is designed to instill good money management habits early in life.

Over 765 students graduated from the Young Bankers Club program in 2008. It also expanded into new markets, including Fifth Third Bank (Central Florida), headquartered in Orlando. More than 4,000 fifth-graders have learned financial basics since the program’s inception in 2004. The Community Affairs department also helps give flight to dreams of homeownership and access to financial services through its eBus, a 40-foot retrofitted bus staffed by knowledgeable employees. The bus visits local communities to educate and advise consumers on smart ways to manage money and make good financial decisions. Employees provide one-on-one counseling services, including personalized discussions on how to manage debt and restore good credit.

In 2008, Fifth Third Bank’s eBus spent 150 days on the road visiting cities in Ohio, Indiana, Kentucky, West Virginia, Florida, Pennsylvania, Illinois, Tennessee and North Carolina. Over 80,000 people attended eBus events and Fifth Third representatives were able to sit down and provide one-on-one credit counseling with nearly 2,600 people. The eBus tours throughout Fifth Third’s markets are often collaborations between the Bank and not-for-profit community organizations. These partnerships enable the community to come together for a variety of services in one convenient venue. It is one of the ways in which the Bank strives to become an integral part of the solution to challenges faced by families and individuals.

Copyright © 2009 Fifth Third Bank.